Embedded Engineers: Reach Here to Serve You

“Reach is REALLY easy to work with. There’s a comfort in working with somebody that knows what they are talking about.”

- Bill Williamson, Franklin Signal

Who do we serve?

We serve engineers who need to add LCD color touch to products quickly and cost-effectively. The embedded engineers we serve want to: 

  • Get their products -- with LCD color touch – to market in weeks,
    not months (or longer).
  • Know exactly what’s involved in the process, before they start, and minimize development risk and schedule surprises.
  • Get help from LCD industry experts, so they don’t have to do it alone.
  • Be able to go to a higher resolution, or larger LCD screen, without major
    software changes.
  • Devote time and effort to developing the unique aspects of their products,
    not re-inventing a display controller.

Reach LCD color touch solutions are used by engineers for all purposes

The Engineers Reach serves work with a broad variety of products, from hotel room kiosks to medical control systems to tugboat engine monitors. They typically work for manufacturers of custom electronics products including industrial and medical equipment.

Don’t have be one of the “big boys” to benefit from Reach products

Engineers we work with represent the entire spectrum of company sizes, from huge organizations, like Steris International, a billion-dollar-plus sterilization systems company, to one-man engineering consultancies. However, the type, size, and duration of the project can determine whether or not Reach is a match. For example, hobbyists and companies not considering a board-level solution are not a good fit.

The top reasons customers buy from Reach are:

  1. They benefit from our products, our experience, and our expertise.
  2. We offer competent, responsive, and personal technical support.
  3. We help minimize complexity and risk.
  4. We keep their investment in LCD expertise to a minimum.

“Technical support is wonderful. We have asked stupid questions and they have always been patient and called us back, and that is something we don’t get a lot of from support at a lot of other companies we deal with. So you can give the team a pat on the back for always being there when we have some crazy questions or some problem.”

– Jon Butler, Endure Medical. The company specializes in the sales and service of refurbished surgical microscopes.

Benefit from product and industry knowledge

Reach has been involved with LCDs for more than 20 years. We started with monochrome displays, moved up to color STN (passive) displays, and now focus on TFT color modules. Our engineers have vast experience with the complexities of LCD displays, including cabling, signal levels, timing, backlight powering, and dimming. When you buy from Reach, you’re putting our LCD knowledge, experience  and expertise on your team.

What products are available?

Download our Product Guide to see product recommendations based on project type, technical specifications, or application.

How does it work?

A standard asynchronous serial port connects your system's microcontroller to the Reach SLCD controller. Simple ASCII commands are used to draw images, text, controls, and other interface elements, on the screen. The controls report back over the serial line when they are activated or changed. Images are stored on the SLCD controller in flash memory. More

How can you get started?

You’ve decided you want to get started with a Reach product. What do you do next?

  1. Call Reach Technology at 510-770-1417 or download an Order Form to get the appropriate development kit. Development kits contain everything you need to get a touch interface up and running in a matter of days. The kit includes an SLCD controller board, an LCD display, a touch screen, cables, sample images, sample code, and power supply. It also includes technical support. Nearly 1,300 kits have been sold to date.

    You can download a Technical Requirements Survey and Product Guide to help you determine the kit you need. If questions remain at the time of your call, we’ll help you make the final determination.

  2. When you’ve ordered your kit and you’re waiting for it to arrive, you can do the following, to help you get a jump-start on your project:



Order Development Kit

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